TOO MANY
To raise donations for Next for Autism, we created too many ways to get involved with HBO’s Night of Too Many Stars, including burying Jon Stewart with too many puppies on Facebook Live.
RESULTS
$9.5 raised (most in event history)
1.6M Facebook Live views
14M Twitter mentions
945k show streaming views
Gold Clio “TV/Streaming Social Good”
Webby Honoree “Corporate Social Responsibility”