Executive Creative Director • Advertising & Social Media • Based in New York
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Tastefully Less

 

TASTEFULLY LESS

To highlight the delicate flavors that come from fewer, better ingredients and a noticeable lack of sugar, we positioned the Teas’ Tea brand as Tastefully Less, a tagline, visual guide and mobile-campaign that shares the values and aesthetics of minimalism.


STATIC

CAROUSEL PANELS

SUBTLE GIFS

ONLINE VIDEOS